For the last two years, Norwich City Council have been aiming to improve the local market by creating a cleaner environment, a greater variety of food stalls and encouraging new businesses. It’s part of a 10 year plan to create more job opportunities in the city, attract more visitors, and encourage understanding of different cultures within the community.

Currently, the market is bringing in an estimated £8 to £10 million pounds to the local economy. A customer survey carried out by the council highlighted the need to attract the younger generation to the market, increase promotion and have a wider variety of goods, including more craft stalls.

Have the council delivered on their promises?

I spoke to stall owners and shoppers to find out.

(The audio also includes clips from fellow UEA Journalism students Ben Hinton and Aaron McMillan).

Frances Butler

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